Our Story
Discover the passion and purpose behind Mäertin's premium hair care line.
Our Mission
At Mäertin, we believe that everyone deserves to have hair that not only looks beautiful but is truly healthy from the inside out. Our mission is to create premium hair care products that deliver professional results using clean, natural ingredients.
We're committed to formulating products that work harmoniously with your hair's natural chemistry, enhancing its strength, shine, and vitality without harsh chemicals or artificial additives.
Crafted by a Stylist, Made for Results
Mäertin was created by Courtney, a professional stylist with years of hands-on experience working with real clients and real hair needs. After spending over a decade behind the chair, she saw what was missing in the hair care world — products that were easy to use, highly effective, and made with purpose. So she made them.
Each Mäertin formula is thoughtfully crafted to deliver real results — whether you're repairing damage, boosting shine, or managing texture. Every ingredient is selected with intention, and every product reflects Courtney's deep understanding of what healthy hair truly needs.
No fluff, no fillers — just smart, stylist-developed care you can trust.
Our Core Values
Scientific Innovation
Our formulations combine the best of nature with cutting-edge hair care technology to deliver professional results that transform your hair from the inside out.
Sustainability
We're committed to reducing our environmental footprint through responsible sourcing, eco-friendly packaging, and sustainable business practices.
Meet Our Team
Courtney
Founder & Creative Director
Professional stylist with over a decade of experience and a passion for creating products that deliver real results.
Mark
Co-Founder
Providing professional insight, moral support, and best business practices derived from family business ownership and operations.
Abby
Operations Support
Dedicated to providing day-to-day administrative assistance to ensure smooth communication and efficient business management.
Our Journey
2015
Court begins developing formulations based on her experience as a professional stylist
March 2021
Court opens her own salon in northern Indiana promoting her stylist-formulated deep conditioning mask
March 2023
Evaluation and reformulation with chemist expertise to enhance bond building and longevity
April 2023
Custom packaging R&D and official product line name release - Mäertin Premium Hair Care
November 2023
Our first product - HydroBond Mask - is relaunched in time for the holidays with enthusiastic reviews from consumers
January 2024
Our second and third product - SilkenRestore Miracle Leave-In - & - VitalRoot Growth Oil -officially launch
April 2024
Website creation begins and online presence ramps up
Dec 2025
Website launch and online purchase options available